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Rhetoric Whiskey Introduced as Third Addition to the Orphan Barrel Whiskey Distilling Company

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SOURCE Diageo

20-Year-Old Bourbon Will Be Progressively Aged for Future Releases

TULLAHOMA, Tenn., June 18, 2014 /PRNewswire/ -- For the whiskey aficionado who dreams of selecting the choicest barrels from the guarded corners of historic rickhouses, Rhetoric Whiskey is a dream come true. The newest addition to the Orphan Barrel Whiskey Distilling Company is a highly limited craft bourbon that will be progressively aged and released over the coming years – the 20-year-old variant will be released this year, the 21-year-old will be released in 2015, and so on. This approach will grant whiskey enthusiasts the chance to compare these exclusive offerings as they mature and collect an enviable series of Rhetoric Whiskies. 

Rhetoric Whiskey is the third release from the Orphan Barrel Whiskey Distilling Company. Rhetoric is highly limited and highly demanded by those who dream of choosing the choicest barrels that are aged to perfection. The whiskey will be progressively aged and released once per year – beginning with a 20-year-old whiskey – creating a highly collectible series of whiskies.

The Orphan Barrel Whiskey Distilling Company was created in early 2014 to locate forgotten barrels of craft whiskey from around the world and share them with discerning adult fans, who are encouraged to sip slowly and responsibly. Rhetoric, the third variant to be released from the company, is aged 20 years for its first release and is expected to begin appearing on select shelves throughout the U.S. this month under strict allocation due to limited supply. 

Rhetoric stocks were discovered in warehouses at the Stitzel-Weller facility in Louisville, Ky., and distilled in both the New and Old Bernheim distilleries in Louisville. The whiskey is beautifully aged and hand bottled in Tullahoma, Tenn. Beginning with a smoky and leathery nose hinting of ripe apples, Rhetoric tastes of smoked vanilla, toasted rye and dried fruit before a long full finish of cherry blossom and bitter chocolate. Rhetoric carries a suggested retail price of $85.

"Aging whiskey is a fascinating process and one that whiskey aficionados around the world love learning about," said Ewan Morgan, Orphan Barrel Master of Whiskey.  "I've no doubt the progressive aging and release of Rhetoric will merit some spirited debate among us whiskey geeks about which year tastes best!"

Rhetoric's packaging features an intricate gold label with a hummingbird rising above chaos and confusion to clarity and reason. The background, reminiscent of the oak barrels in which the whiskey aged, will grow deeper in color as Rhetoric is progressively aged and released in the years to come. 

The Orphan Barrel Whiskey Distilling Company is headquartered in Tullahoma, Tenn. where the whiskies are bottled. Like the other Orphan Barrel whiskies, Rhetoric has long awaited a place to call home. Orphan Barrel is proud to bring Rhetoric Whiskey into the family and reminds consumers who get their hands on a bottle to sip slowly and responsibly.

About The Orphan Barrel Whiskey Project

The Orphan Barrel Whiskey Distilling Company is an endeavor to rescue long forgotten barrels of rare and delicious whiskey and share them with others.  We are inspired by creativity, delicious whiskey, good times and great stories.  The Orphan Barrel Whiskey Distilling Company is headquartered in Tullahoma, Tenn.  However, we like to think the project is founded in dark, quiet corners of rickhouses around the world where artisanal whiskies were forgotten, just waiting to be discovered.

To-date, the Orphan Barrel Whiskey Distilling Company has released three variants – Barterhouse, Old Blowhard and Rhetoric.  As new and interesting whiskies are discovered, they will be added to the family to provide adult consumers a great selection of rare craft whiskies.

Media Contacts:
Kelly Greenawalt, Taylor
(704) 644-6915
kgreenawalt@taylorstrategy.com

Mike DaRe, DIAGEO
(646) 223-2016
Mike.dare@diageo.com

Photo - http://photos.prnewswire.com/prnh/20140618/119280

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