"God's Not Dead" shatters Fiske Theatre records - KNOE 8 News; KNOE-TV; KNOE.com |

"God's Not Dead" shatters Fiske Theatre records

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OAK GROVE (KNOE 8 News) - There is a new ruler at the Fiske Theatre Box Office and his name begins with a capital G, "God's Not Dead," has shattered all Box Office Records at the Fiske Theatre and is now the most attended film since the theatre returned to motion picture exhibition in 2007 knocking off the previous record holder "Twilight: Eclipse" by 859 people.

"Words cannot express the feeling our family and cast have after the last two weeks," Adam T. Holland President and CEO of Holland Entertainment who operates the Fiske for the West Carroll Chamber said. "I have been in the motion picture exhibition industry now for seven years, and I have never seen a film remain this popular for this long, our partners in distribution need to take a good look at this and realize that the people want good wholesome family entertainment with a message."

Over 2,251 people have walked through the doors of the Fiske Theatre since March 20 to watch this film. Four of seven screenings have been sold out to date.

"God's Not Dead" is a faith-based film which deals with the challenges college freshman faces when he is forced to defend his beliefs after his atheist professor demanded that his students write on a piece paper "GOD IS DEAD" for a grade in his freshman philosophy seminar class. The film also has cameo appearances by Willie and Corey Robertson from West Monroe, La. of Duck Dynasty fame. It was shot on the campus of LSU and other locations around the City of Baton Rouge, La. Prior to this film the previous attendance record at the Fiske was set in 2010 with the third film of the Twilight Saga, Eclipse 1,392 attended it in 14 screening.

"We send out a sincere thank you to Bro. Dustin Cowden and the Bayou Macon Baptist Assocation for securing and promoting this film; however, most importantly we thank each of you in the Ark-La-Miss who have come out to support it." Holland said. "Though this theatre is a business it is also our family's ministry to offer high quality affordable entertainment to the movie going public of the Ark-La-Miss, without you there would be no us."

What has propelled this film to the top spot at the Fiske is the fact it has remained popular after its first week.

"I have never seen anything like this," Holland said. "By general rule you can expect a film's attendance to drop 50-70% in its second week. This one did not, in week two over 1,000 people came to see it which is just plain amazing."

Due to its continuing popularity Holland has announced that they will keep the film for an unprecedented third week, usually when movies open at the Fiske Theatre they keep them for the required two-week period then continue on with a new release.

"We have never kept a movie more than two weeks," Holland said. "This film seems to still have legs and is not playing in Greenville and Vicksburg, Miss. or in Bastrop, La. so we are confident it can support a third week."

These large numbers were not just Carroll Parish movie goers, Holland reported that groups from Colorado, and several different cities in Southeast Arkansas and East Central Mississippi have been in attendance for this film as well, solidifying the fact that the Fiske Theatre is and economic engine for the city, as the local restaurants and convenient stations have seen a boost in business since this film began playing in Oak Grove.

"The last two weeks have been great for us." Little Freezer Co-Owner Bryant Burr said. "We can always tell when there is a good movie in town as business picks up before and after the movie lets out. The best thing that happened to us and Oak Grove is Holland reopening that theatre."

God's Not Dead will play this Thursday at 7 pm, Friday at 7:30, Saturday at 4 pm and Sunday at 2 pm. Advanced tickets can be purchased by calling 318-428-8289 and group rates are available for groups of 20 or more.

The Fiske Theatre is owned by the West Carroll Chamber of Commerce and operated by Holland Entertainment LLC of Oak Grove. In January the Fiske Theatre was placed on the National Register of Historic places as the last remaining single screen theatre in Northeast Louisiana.

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