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Concise Analysis of the New Opportunities in Kazakhstan's Cards and Payments Industry

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SOURCE Research and Markets

DUBLIN, February 13, 2014 /PRNewswire/ --

Research and Markets ( has announced the addition of the "Concise Analysis of the New Opportunities in Kazakhstan's Cards and Payments Industry" report to their offering.

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The card payments channel grew from 7.2 million cards in 2008 to 11.9 million in 2012, at a CAGR of 13.38%. Over the forecast period, the total number of cards is projected to grow from 13.9 million to 17.9 million, at a CAGR of 6.55%. During the review period, the highest growth was registered in the credit cards category which recorded a CAGR of 49.51% in terms of number of cards in circulation. The key drivers for the substantial growth were growing consumer awareness of the benefits of credit cards, customer-centric services, adoption of advanced technology to offer secure banking, and reward programs offered by card issuers.

During the review period, card payments recorded a CAGR of 25.43% to value KZT5.7 trillion (US$38.9 billion) in 2012, while credit transfer recorded a CAGR of 3.26% to value KZT118.9 trillion (US$809.5 billion) in 2012.

Reasons To Buy

  • Make strategic business decisions using historic and forecast market data related to Kazakhstan's cards and payments industry and each market within it.
  • Understand the key market trends and growth opportunities within Kazakhstan's cards and payments industry.
  • Assess the competitive dynamics in Kazakhstan's cards and payments industry.
  • Gain insights into the marketing strategies used for selling various types of cards in Kazakhstan.
  • Gain insights into key regulations governing Kazakhstan's cards and payments industry.

Key Topics Covered:

1 Executive Summary
2 Market Attractiveness and Future Prospects of the Cards and Payments Industry
3 Analysis of Kazakhstan's Cards and Payments Industry Drivers

4 Emerging Consumer Attitudes and Trends

5 Competitive Landscape and Industry Dynamics

6 Strategies Adopted by Key Operators

7 Size and Growth Potential of the Card Payments Channel

8 Company Profiles, Products and Marketing Strategies

9 Appendix

Companies Mentioned:

  • Alfa Bank
  • American Express
  • BTA Bank
  • Bank CenterCredit
  • Diners Club
  • Halyk Bank
  • Kaspi Bank
  • Kazkommertsbank
  • MasterCard
  • Visa

For more information visit

Media Contact: Laura Wood , +353-1-481-1716,

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