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SOURCE Plastics Make it Possible
Plastics Make it Possible® Honors 30th National Frozen Food Month
WASHINGTON, March 14, 2013 /PRNewswire/ -- During the 30th National Frozen Food Month this March, Plastics Make it Possible® is honoring innovations in plastics that help deliver convenient and nutritious frozen foods-particularly those innovations that have led to less packaging and food waste.
Frozen food packaging has changed dramatically since the 1920s when Clarence Birdseye developed methods for quick freezing foods. While frozen foods today are packaged in many materials, technological advances coupled with the rise of the microwave have made plastics the go-to choice for many frozen foods, from vegetable medleys to ready-to-heat meals to gourmet ice cream.
"By helping preserve fresh flavors and nutrients in frozen foods, plastic packaging often leads to less food waste," said Steve Russell, vice president of plastics for the American Chemistry Council, which sponsors the Plastics Make it Possible® initiative. "And thin, lightweight plastic packaging also leads to less packaging waste. So consumers can save more food and grocery money and create less waste."
For example, many frozen ready-to-heat meals such as stir-fries now are packaged in thin, lightweight plastics that help preserve freshness. Consumers can create quick and easy meals using minimalist packaging that can be scrunched up to about the size of a poker chip.
Some examples of how plastics have contributed to the evolution of frozen foods:
For more information on innovations in plastic packaging, visit It's a Wrap.
About Plastics Make it Possible®
Plastics Make it Possible® highlights the many ways plastics inspire innovations that improve our lives, solve big problems, and help us design a safer, more promising future. This initiative is sponsored by America's Plastics MakersTM of the American Chemistry Council. For more information, visit www.plasticsmakeitpossible.com, check out our Facebook page and follow us @plasticpossible on twitter at www.twitter.com/plasticpossible.
The American Chemistry Council (ACC) represents the leading companies engaged in the business of chemistry. ACC members apply the science of chemistry to make innovative products and services that make people's lives better, healthier and safer. ACC is committed to improved environmental, health and safety performance through Responsible Care®, common sense advocacy designed to address major public policy issues, and health and environmental research and product testing. The business of chemistry is a $760 billion enterprise and a key element of the nation's economy. It is the largest exporting sector in the U.S., accounting for 12 percent of U.S. exports. Chemistry companies are among the largest investors in research and development. Safety and security have always been primary concerns of ACC members, and they have intensified their efforts, working closely with government agencies to improve security and to defend against any threat to the nation's critical infrastructure.
Contact: Jennifer Killinger (202) 249-6619
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