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Fireworks stores rely on strong sales this holiday

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MONROE, La. (KNOE 8 News) - Tents and trailers selling fireworks have popped up across the ArkLaMiss this holiday season. One store owner says the weather is the biggest threat to the firework industry.

The Fireworks Superstore on Highway 165 in Monroe, has seen more than 1,000 customers this holiday season, but expects five times that many, on New Year's Eve.

"We've been doing this for many, many years," said Farrah Bracken, "I was actually raised in a fireworks store, so it's something we've been doing for a long, long time."

Farrah Bracken's family has been in the fireworks industry for over 45 years, and she says the dry summer season, and rainy winter months are taking a toll on business.

"The fact that we've had some burn bans in the past few seasons. We've had a couple of pretty flat seasons so we're kind of hoping that this one kind of rebounds and help all of us in the industry," say Bracken.

Firework stores like Bracken's rely on just 28 days of selling fireworks regulated by the state to keep their businesses afloat year-round. At midnight on January 1, Bracken's team will close the store doors until sales for Independence Day start in late June. Bracken, like all firework vendors, can only hope that customers will pour in this week, and not the rain.

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