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Lots of bras...lots of success

Posted: Updated: Nov 13, 2012 10:59 PM

VICKSBURG, Ms. (KNOE 8 News) - "Bras for Breast Cancer" reported to be a huge success.

On November 1st, Riverwalk Casino Hotel and Clear Channel Communications collected 16,144 bras from across the country!  Having pledged to donate $1 to the American Cancer Society for every bra collected, Riverwalk presented the organization with a check totaling $21,144, which included a private contribution from a donor in Riverwalk Casino's corporate office.  The bras were strung across the Old Highway 80 Mississippi River Bridge, with a special section featuring creatively decorated bras.

According to Cheryl Duhon, Riverwalk's marketing director."This year's fundraiser beat all previous years, and we are so excited by the incredible amount of support, time and energy everyone put into this. Riverwalk has donated over $70,000 to the American Cancer Society since the launch of this event several years ago, and we appreciate so much the continued participation of our community and friends – seeing so many people work together to make a difference is just remarkable."

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